Ok, I'll admit I've gotten spoiled in one way by WoW. I've enjoyed seeing my max level characters walking around in set armor with these superb bad ass looking weapons. Having to shift gears to playing lowbies in a new game, even one as pretty as LOTRO, has been a bit jarring.
Thankfully, the outfit system that you unlock at level 20 helps immensely. I do appreciate that once you unlock it on a single toon, it is then unlocked for all your toons on that server. When Korathnord hit 20 a few days ago, I eagerly jumped in to give my characters that special look.
However, there were still two problems. One, I was dissatisfied with the selection of cosmetic "outfits" available at the four capitals (Michel Delving, Thorin's Hall, Bree, and Celondim). I found some of what I wanted, but not others. Two, this was exacerbated by seeing other toons run about in the world with some very cool looking gear.
So I went searching and found a website that has pictures of all the different outfits and crafted armor: Darzil's LOTRO Crafting Guide
It's been a boon. Only thing is, most of what I want seems to be Lossoth gear. The site doesn't give level ranges on the gear, but I'm guessing it's going to be a while before I get any toons up to the frozen north to pick the stuff up.
Either way, check the site out and let that inner fashion designer burst forth...